ABOUT

I have spent the last decade designing across SaaS, fintech, healthcare and government platforms, working at roadmap level to turn strategy into deliverable products within real technical and regulatory constraints.

Outside of work, I co-founded an education initiative working directly with under-resourced children, where I designed sessions and helped deliver basic digital skills with limited infrastructure.

I also built a small eco-fashion brand, handling sourcing and testing what could work commercially.

Alongside these, I contributed to Slum2School Africa’s fundraising efforts, helping drive campaigns that raised over $50k to sponsor children in African slums.

My Process & Ethos

My Process & Ethos

My Process & Ethos

Flexible Research

I always start with research. My approach is adaptive, depending on resources.

I always start with research. My approach is adaptive, depending on resources.

Sustainability Matters

With my interest in sustainable fashion, I approach design with a sense of responsibility.

With my interest in sustainable fashion, I approach design with a sense of responsibility.

Accessibility First

Great design is inclusive design. I design for every user to be delighted.

Great design is inclusive design. I design for every user to be delighted.

Iterate with Purpose

I move quickly but intentionally, refining each iteration to solve the real user problems.

I move quickly but intentionally, refining each iteration to solve the real user problems.

Data Driven, Human Centred

I rely on data and empathy for holistic understanding user needs.

I rely on data and empathy for holistic understanding user needs.

Collaboration is Key

Great design comes from diverse voices, learning together, and winning as a team.

Great design comes from diverse voices, learning together, and winning as a team.

Not a fit for surface-level UI work. If you are hiring for a complex product, let’s talk!

Based In England, UK 🇬🇧

Not a fit for surface-level UI work. If you are hiring for a complex product, let’s talk!

Based In England, UK 🇬🇧

Not a fit for surface-level UI work. If you are hiring for a complex product, let’s talk!

Based In England, UK 🇬🇧